This course addresses the essential "8 Facets of New Ventures" in a hands-on, experiential process-flow that results in the creation of an original, professional, venture capital standard business plan that fully integrates the:
Product-Service Concept
Market
Competition
Business Model
Sales Strategy
Operations Plan
Management Team
Financial Plan
This course is useful for both traditional entrepreneurs pursuing an innovative start-up venture and corporate planning teams tasked with launching a new product-service initiative. the number of people in the world.
Creating product-service feasibility for either the lowest cost or most differentiated position
Researching the size (breadth and depth) and valuing a target market for a product-service
Developing a detailed competitive matrix across multiple product-service features and pricing
Building a product-service specific Business Model
Structuring a specific sales strategy for getting the product-service into the target market
Managing all resources, timelines, and key benchmarks in the new venture launch process
Building comprehensive financial models of cash flows, sources-and-uses of funds, investors’ capitalization sheet, projected sales and profit growth, and firm valuation
Producing a high-quality, professional Business Plan and accompanying slide-deck
Write a professional Business Plan
Put an initial valuation on a new enterprise (traditional start-up or corporate venture)
Perform a detailed market/industry analysis
Perform a feasibility analysis for a proposed product-service innovation
Analyze a competitive matrix across multiple dimensions of product-service features and price
Present a new venture idea and critique other proposed new ventures
Design a detailed Business Model for a new product-service concept
Make a professional 8-point new venture presentation with accompanying slides
This course will use an inductive-rational approach to examining the entire breadth and depth of the new venture development process and entrepreneurial mindset for creativity, innovation, and risk assessment. The main focus is “hands-on” doing all the original research, analysis, review, and assessment while methodically building-developing a comprehensive business plan that includes all the key facets and decision making for a successful new venture launch or corporate initiative.
Attendees will experience an immediate ROI for adding value to their own ideas/innovations for a proposed new product-service venture or corporate initiative. These competencies, including models, research analysis, feasibility, assessment, and presentation/critique, will transfer seamlessly to their current workplace, colleagues, and teams. The ROI is that attendees will be able to demonstrate the following tangible skills and competencies:
Review, interpret and critique any type/form of proposed product-service innovation
Design and execute an original business plan
Perform detailed Pro-forma analysis of markets, competition, business model specs, and financial expectations for a start-up business or corporate initiative
Organize and manage multiple levels of tasks, projects, deadlines, and planning schedules to bring a proposed new product-service innovation from conceptual pre-launch ideation to fully functioning, up-and-running business entity
Understanding key terminology and concepts inherent in all forms of new venture development
Gaining an entrepreneurial mindset and perspective on creativity, innovation, and risk
Enhancing their presentation and critique capabilities in evaluating new venture ideas
Being able to “see” the big picture and all the parts/facets of the new venture launch process
Learning proactive forward-thinking approaches to bringing innovation to a market
Being able to seamlessly integrate technology, personnel, and financial resources
